Ten Myths of Home Hair Colouring
Belinda Jeffrey, Celebrity Colourist and Nice’ n Easy Colour Ambassador dispels the myths associated with at home hair colour…

Myth #1: Colouring leaves my hair in bad condition
FALSE –
‘These days at-home products are gentler and most kits contain conditioning treatments for use after colouring to close the hair cuticle and restore softness. Try Nice’ n Easy ColourSeal Gloss which leaves hair healthy-looking, shiny and more manageable’ says Belinda.
Myth #2: Hair dye causes brain cancer
FALSE-
There has been a lot of speculation about hair dye and cancer in the past. Belinda says ‘there is no way hair dye can cause cancers, as the colour does not seep past the scalp’.
Myth #3: Color treatment causes hair loss
FALSE-
‘Hair colour will not instigate hair loss unless the original hair is overprocessed and colour is not applied properly’ says Belinda. When dyeing at home with colour such as Nice’n Easy always read the instructions and perform a strand test before applying a total colour for the best results.
Myth #4: Hair colouring during pregnancy is harmful
FALSE-
Some physicians disagree, but most believe that colouring the hair during pregnancy is not dangerous to the baby. Belinda suggests consulting your physician’s permission to colour your hair during pregnancy. ‘Most experts believe the key danger with hair coloring is not the application of the product to the scalp but the inhalation of the strong chemical odor’.
Myth #5: Virgin root hair should be treated differently
TRUE-
The hair that is closest to the roots reacts differently to the application of new hair colour and chemical treatments. Hair colour applied directly onto the roots will process differently than colour applied on hair that has already been treated. Virgin hair will not need the same level of colour on application, when colouring at home it’s important to apply less colour to the roots and more to the bulk of the hair.
Myth #6: Swimming pool chemicals can turn hair green
TRUE-
Frequent swimmers with natural blonde or chemically highlighted hair that is extremely porous may experience the development of green tints and shades over time! This problem can be prevented with regular use of moisturising shampoo and conditioners that provides a natural barrier to chlorine and related chemicals. A treatment once a week such as Clairol Nice ‘n Easy ColourSeal Gloss will help keep hair healthy-looking and green-free in between colours
Myth #7: Lemon juice will bleach hair blonde
FALSE-
Some naturally light haired people may notice a slight lightening or brightening after prolonged sun exposure soaked in lemon juice. Brunette’s won’t see any obvious change in hair lightness or brightness.
It’s easy to lighten hair at home - with Clairol Nice’n Easy, it’s simply a matter of choosing your desired shade and go!
Myth #8: Hair colouring makes your hair dry and brittle
TRUE-
There is no doubt that hair colouring can dry the hair. But, managing dryness can be easy: Use a deep moisturising treatment such as Clairol ColourSeal Gloss, available with every packet of Clairol Nice ‘n Easy.
Myth #9: Hair colours lead to premature greying of hair
FALSE -
Greying of hair is not increased by using hair colours. Belinda says ‘colouring only penetrates the outer surface and not the hair follicles, so if the hair inside the follicle is white, it’ll stay white regardless of whether the hair is coloured or not’.
Myth #10: It is essential to match your hair colour with your eye colour.
FALSE -
It is more essential to match your hair colour with your skin tone than your eye colour!
Belinda says ‘It is advised that people with fair complexion should opt for hair shades like ash, violet and mahogany, while people with a slight yellowish or a brown skin tone should go for a shade like red, gold or copper’.