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32 Owens St
Doncaster East Vic 3109
Tel: 0413 416 954
Email: imogen@bespokeimage.com.au
www.bespokeimage.com.au

One of the most common complaints I hear from my clients is that they don’t feel stylish, and they want to. They look at other people and think – that person is stylish – but when they try on those clothes, they don’t feel comfortable because it doesn’t suit their individual personality, colouring, body shape or proportions. So how do you find your individual style?

Start off by thinking about words you’d like associated with you, for example you may wish to look professional, reliable and efficient, or alternatively you may want to look friendly, warm and caring, or how about creative, dramatic and charismatic. There are so many different words people use to describe themselves, or would like people to believe that’s what they are – so why not think about and write down a few words that are important to you – how would you like others to perceive you?

Now that you’ve got a few words, trying looking through magazines, catalogues, the internet or any other place you see pictures of people with clothes on – think about your words – any time you see a picture that represents these words, pull out the picture and place it in a scrap book or file, take a look at these pictures and look at each element of the clothing and hairstyle – what is it that appeals to you – colour, style, shape, or clothing detail.

Write down these elements, internalise these styles, and look at clothes in a new light – whenever you’re getting dressed think – does this outfit make me think of my particular words, if not, what is it that’s different and how can I change the outfit so it better reflects me and my personal style.

Why not type up your list of words, print them out and attach them to your mirror or wardrobe door, so whenever you’re getting ready to go out into the world you can think to yourself – does this suit me? Is it my style?

Keep in mind your personality, if you’re a wash-and-wear hair kind of person, then aspiring to a hairstyle that takes 15 minutes of blow drying or straightening each day is unrealistic, you may be able to keep the look up for a week or two, but it won’t work for you in the long run. If you hate high-heeled shoes, then there is no point in trying to wear them, but do seriously consider how you can get a similar look, with a little more comfort, without sacrificing all the elements of style.

Still need help? Why not consider having a personal image consultation and define your personal style, you’ll discover why some of the clothes in your wardrobe are never worn – even if they fit you, and you’ll save yourself money as you stop buying garments that will never work for you.

© Imogen Lamport, 2006